Influencer Discovery Tool
Discover high-performing creators with Hypefy’s influencer discovery tool. Instantly match with influencers who align with your brand, audience, and goals.
Trusted by 100+ brands
More than 5 million reach monthly
Trusted By Leading Brands Worldwide
Find the Perfect Influencers Without a Subscription
Hypefy helps you effortlessly discover the right influencers for your brand and sets the foundation for high-impact campaigns – while enabling you to:
- Automate, collaborate and organize campaigns
- Find the right match with our AI
- Set your own rules and goals for influencer collaboration
- Review content before publishing
- Get the most out of your budget
- No fees untill you launch your campaign
- Skip the boring tasks, payments, and contracts - let Hypefy handle it all for you.
How the Hypefy Influencer Discovery Tool Works
Hypefy’s Influencer Discovery Tool uses AI to help you find the perfect creators – sourced directly from Instagram and TikTok – to match your campaign goals, audience, and niche. Whether you want to automate the entire process or manually manage influencer selection and setup, Hypefy gives you the flexibility to run campaigns your way.
Describe Your Market and Product
Start by entering key details about your campaign. Select the target country and language, describe your product, and set your budget. This information gives the AI the context it needs to generate a campaign brief tailored to your goals – helping your message reach the right audience with the right tone.
Review and Approve the AI-Generated Brief
Once your inputs are submitted, Hypefy’s Influencer Discovery Tool uses AI to generate a detailed campaign brief – including suggested strategy, target audience, and ideal influencer profiles. You can review, adjust, and fine-tune every detail to make sure the brief aligns with your goals before moving forward.
Select Influencers and Review the Content
Based on your approved brief, Hypefy’s Influencer Discovery Tool recommends a curated list of influencers sourced directly from Instagram and TikTok – not limited to an internal database. Each creator is carefully matched to your campaign goals and audience. You choose who you want to work with, and Hypefy takes care of the outreach, communication, and coordination. You’ll stay in control by reviewing content before it goes live – without the manual back-and-forth.
Monitor the Results
Once your campaign is live, monitor performance in real time through Hypefy’s dashboard. Track how each piece of content is performing across key metrics like reach, engagement, and overall impact. When you’re ready, generate detailed reports to share with your team or clients – all in just a few clicks.
Define your campaign goals and settings
Select your campaign goal – awareness, reach, or conversions – along with your start date, budget, and ideal influencer profile. Define the type of content you expect and the actions the influencer should take. These inputs help the AI deliver the most relevant and high-performing matches for your campaign.
Choose your strategy and set recommendations
Select the campaign strategy that best fits your goals – whether it’s product recommendations, giveaways, unboxings, or a custom approach. Upload moodboard images to inspire content direction, and define clear dos and don’ts to guide influencer creativity while keeping everything on-brand.
Define audience
Define your target audience by selecting age, gender, interests, and tone. You can also specify the country, city (if needed), and include any additional details to make sure your campaign reaches the right people, in the right place, with the right message.
Review the brief and select influencers
Hypefy automatically generates a campaign brief based on your inputs. Once you review and approve it, the platform takes over – finding, analyzing, and ranking influencers that align with your goals. You can then explore profiles, review compatibility scores, and select the creators you want to collaborate with. Hypefy manages the outreach and coordination, so you can stay focused on strategy instead of logistics.
Review content and performance
Once influencers submit their content, you can review, approve, or provide feedback – all within the platform. After the campaign goes live, Hypefy tracks performance in real time, giving you clear insights into reach, engagement, and overall results. Generate and share reports with your team or stakeholders in just a few clicks.
Case Study: Jaffa Buttons
Using Hypefy’s Influencer Discovery Tool, Jaffa identified high-performing creators whose audiences perfectly matched their target market. With precise AI-driven selection, the brand skipped the guesswork and launched a campaign that turned one of their products into a nationwide sensation. The result was a wave of authentic, on-brand content that flooded social media, making Jaffa a must-have for shoppers and a trending name across every feed.
What Others Are Saying
"Excellent solution"
"Hypefy has proven to be an excellent solution for our influencer campaigns. The platform is user-friendly, and their expert team is always ready to help. Highly recommended!"
"Exceeded all my expectations"
"The process of selection of influencers can sometimes be exhausting. If you add to that the subjective factor and the lack of knowledge of the given market, then the process is only further complicated. That's why our cooperation with Hypefy exceeded all my expectations. The platform is easy to manage, the selection of influencers perfectly matches the brand, and the end result is excellent content and exceeded KPIs. Hypefy is much more than a platform, it's a team of dedicated and creative people working to create magic."
"A game changer"
"After successfully completing over 20 campaigns for Eucerin, we can confidently state: The Hypefy platform is a game changer! We employ it for every client that utilizes influencer marketing. It's a no-brainer decision for us, as we spend less time and effort managing campaigns and still outperform all competition in the market with extraordinary results."
Hypefy Features
We help marketing leaders simplify influencer campaigns and get consistent results using AI and automation.
Fully Automated
Cut campaign management time by 90%. Eliminate the hassle of manual influencer management.
Measurable ROI
Track performance with crystal-clear data. Build high-performing influencer campaigns.
Quality Content
Collaborate with influencers who get your brand. Attract the right audience with consistent, on-brand content.
Effortless Control
All your campaigns in one simple dashboard. Review content prior to publishing without leaving our platform.
Crush Influencer Marketing Without the Chaos
In 30 minutes, discover how AI + our world-class team delivers reach, ROI, and ease—proven by top brands. You will walk away with:
- Live product demo
- Customized campaign brief
- Plan to scale your next big win
Available space for our free strategy session is limited. These are allocated on a first come first serve basis.
What is an Influencer Discovery Tool?
Manually searching for influencers can be time-consuming, inconsistent, and often leads to mismatched partnerships. An influencer discovery tool streamlines the entire process by helping you identify creators who genuinely align with your brand’s voice, audience, and campaign goals. With powerful filters like niche, follower count, engagement rate, location, and audience demographics, you can quickly narrow down the most relevant options—without wasting hours scrolling through social media.
More than just search, the right discovery tool offers data-driven insights to assess credibility, content quality, and performance potential. This means you’re not just choosing based on popularity, but on true fit and expected results. Whether you’re planning a product launch, a seasonal push, or an always-on campaign, an influencer discovery tool helps you build strong, authentic partnerships that drive real impact.
Benefits of Using a Influencer Discovery Tool?
For agencies and brands managing multiple campaigns, influencer discovery tools offer a faster, smarter, and more strategic approach to influencer marketing. Here’s how:
- Time-Saving Workflow: Skip manual research. Discovery tools streamline the process of finding and qualifying influencers—saving your team hours of work per campaign.
- Data-Driven Decisions: Make informed choices using real-time data on engagement rates, audience demographics, content quality, and platform performance.
- Better Brand Alignment: Identify influencers who truly match your brand’s values, tone, and audience—reducing the risk of off-brand content and underperforming collaborations.
- Scalability: Whether you’re managing one brand or ten, influencer discovery tools help you scale campaigns across markets and platforms with consistency and efficiency.
- Increased ROI: By partnering with the right influencers from the start, you improve campaign performance, engagement, and return on investment—while minimizing trial and error.
- Stronger Client Reporting (for Agencies): Impress clients with detailed influencer insights and transparent selection criteria that show a clear path from discovery to results.
How to Discover Matching Influencers for Your Campaign?
The first step to finding the right influencers is having a clear understanding of your campaign goals. Whether you’re focused on brand awareness, driving engagement, or boosting conversions, defining your objectives will help shape the type of influencers you need.
Next, take a close look at your target audience. Consider factors like age, location, interests, and online behavior. The goal is to identify influencers whose followers closely align with your ideal customer profile – ensuring your message reaches the right people.
With your goals and audience in mind, use an influencer discovery tool to narrow down your search. These tools let you filter by niche, engagement rate, follower count, platform, and more – saving time and helping you uncover high-potential creators you might otherwise miss.
Once you have a list of candidates, don’t just look at numbers. Dive into their content, tone of voice, previous brand collaborations, and audience authenticity. This gives you a clearer picture of how well they align with your brand values and campaign messaging.
After reviewing the data and content fit, shortlist your top choices. From there, you can begin outreach or, ideally, use a platform that automates the selection and communication process – making it easier to move from discovery to execution with confidence.
By combining strategic clarity with the right tools, you can consistently discover influencers who not only match your brand, but help elevate your campaigns to the next level.
Never Again Spend Hours Finding the Right Influencers
Get matched to the right influencers for your brand instantly. Book a quick, personalized strategy session to get your matches today.
"The platform's data-driven approach allowed us to identify and collaborate with influencers who genuinely resonated with our brand and target audience. These influencers, through their authentic endorsements, have significantly amplified our brand presence and reinforced our reputation as a leading cosmetics provider."