Influencer Discovery Tool
Discover high-performing creators with Hypefy’s influencer discovery tool. Instantly match with influencers who align with your brand, audience, and goals.
Trusted by 100+ brands
More than 5 million reach monthly
Trusted By Leading Brands Worldwide
Find the Perfect Influencers Without a Subscription
Hypefy helps you effortlessly discover the right influencers for your brand and sets the foundation for high-impact campaigns – while enabling you to:
- Automate, collaborate and organize campaigns
- Find the right match with our AI
- Set your own rules and goals for influencer collaboration
- Review content before publishing
- Get the most out of your budget
- No fees untill you launch your campaign
- Skip the boring tasks, payments, and contracts - let Hypefy handle it all for you.
How the Hypefy Influencer Discovery Tool Works
Hypefy’s Influencer Discovery Tool uses AI to help you find the perfect creators – sourced directly from Instagram and TikTok – to match your campaign goals, audience, and niche. Whether you want to automate the entire process or manually manage influencer selection and setup, Hypefy gives you the flexibility to run campaigns your way.
Describe Your Market and Product
Start by entering the key details about your campaign. Tell the tool what your campaign is about and describe your product or service so the AI can understand your goals and create a campaign brief tailored to your needs. Throughout the process, you can chat with our AI Agent, who guides you step by step and helps you shape a campaign that fits your brand and audience perfectly.
Review and Approve the AI-Generated Brief
Once your inputs are submitted, the AI creates a detailed campaign brief – including suggested strategy, audience focus, and content direction. You’ll have the opportunity to review every detail, make adjustments, and fine-tune the brief to ensure it aligns perfectly with your goals before moving forward.
Select Influencers and Review the Content
Based on your approved brief, Hypefy recommends a curated list of influencers sourced directly from Instagram and TikTok – not just from an internal database. Each proposed creator is selected to match your campaign goals and audience. You simply choose who you want to work with, and from there, Hypefy handles all outreach, communication, and coordination. You’ll also be able to review submitted content before it goes live, keeping you in full control without the manual effort.
Monitor the Results
Once your campaign is live, track its performance in real time through Hypefy’s dashboard. See how each piece of content is performing across key metrics like reach, engagement, and impact. When you’re ready, generate detailed reports to share with your team or clients – all in just a few clicks.
Case Study: Jaffa Buttons
Using Hypefy’s Influencer Discovery Tool, Jaffa identified high-performing creators whose audiences perfectly matched their target market. With precise AI-driven selection, the brand skipped the guesswork and launched a campaign that turned one of their products into a nationwide sensation. The result was a wave of authentic, on-brand content that flooded social media, making Jaffa a must-have for shoppers and a trending name across every feed.
What Others Are Saying
"Excellent solution"
"Hypefy has proven to be an excellent solution for our influencer campaigns. The platform is user-friendly, and their expert team is always ready to help. Highly recommended!"
"Exceeded all my expectations"
"The process of selection of influencers can sometimes be exhausting. If you add to that the subjective factor and the lack of knowledge of the given market, then the process is only further complicated. That's why our cooperation with Hypefy exceeded all my expectations. The platform is easy to manage, the selection of influencers perfectly matches the brand, and the end result is excellent content and exceeded KPIs. Hypefy is much more than a platform, it's a team of dedicated and creative people working to create magic."
"A game changer"
"After successfully completing over 20 campaigns for Eucerin, we can confidently state: The Hypefy platform is a game changer! We employ it for every client that utilizes influencer marketing. It's a no-brainer decision for us, as we spend less time and effort managing campaigns and still outperform all competition in the market with extraordinary results."
Hypefy Features
We help marketing leaders simplify influencer campaigns and get consistent results using AI and automation.
Fully Automated
Cut campaign management time by 90%. Eliminate the hassle of manual influencer management.
Measurable ROI
Track performance with crystal-clear data. Build high-performing influencer campaigns.
Quality Content
Collaborate with influencers who get your brand. Attract the right audience with consistent, on-brand content.
Effortless Control
All your campaigns in one simple dashboard. Review content prior to publishing without leaving our platform.
Crush Influencer Marketing Without the Chaos
In 30 minutes, discover how AI + our world-class team delivers reach, ROI, and ease—proven by top brands. You will walk away with:
- Live product demo
- Customized campaign brief
- Plan to scale your next big win
Available space for our free strategy session is limited. These are allocated on a first come first serve basis.
What is an Influencer Discovery Tool?
Finding the right influencers for your brand can be one of the most time-consuming parts of influencer marketing. Manually searching on social media often means hours of scrolling, inconsistent data, and partnerships that do not quite fit. An influencer discovery tool solves this problem by centralizing the search process and using intelligent filters to connect you with creators who truly align with your brand’s values, audience, and campaign objectives.
These tools allow you to filter influencers by niche, follower count, engagement rate, platform, location, and audience demographics, giving you a clear and organized view of the best potential matches. Instead of relying on guesswork, you can make data-driven decisions based on performance metrics and verified analytics.
Beyond simple search, the best influencer discovery platforms provide detailed insights into each creator’s authenticity, audience quality, and content performance. You can analyze engagement trends, audience interests, and even detect fake followers or inflated metrics. This ensures that your marketing budget goes toward genuine collaborations that can deliver measurable results.
Whether you are planning a new product launch, running a seasonal promotion, or building an ongoing ambassador program, an influencer discovery tool gives you everything you need to identify, evaluate, and connect with the right creators efficiently. By automating the most tedious parts of influencer research, it helps you focus on what matters most: building strong, authentic partnerships that drive awareness, engagement, and growth.
Benefits of Using a Influencer Discovery Tool?
For agencies and brands managing multiple campaigns, influencer discovery tools offer a faster, smarter, and more strategic approach to influencer marketing. Here’s how they make a difference:
- Time-Saving Workflow: Skip manual research. Discovery tools streamline the process of finding and qualifying influencers, saving your team hours of work for every campaign.
- Data-Driven Decisions: Make informed choices using real-time data on engagement rates, audience demographics, content quality, and platform performance.
- Better Brand Alignment: Identify influencers who genuinely match your brand’s values, tone, and audience. This reduces the risk of off-brand content and underperforming collaborations.
- Scalability: Whether you are managing one brand or ten, influencer discovery tools help you scale campaigns across markets and platforms with consistency and efficiency.
- Increased ROI: By partnering with the right influencers from the start, you can improve campaign performance, engagement, and overall return on investment while reducing trial and error.
- Stronger Client Reporting (for Agencies): Provide clients with detailed influencer insights and transparent selection criteria that clearly demonstrate the path from discovery to measurable results.
How to Discover Matching Influencers for Your Campaign?
The first step in finding the right influencers is to clearly define your campaign goals. Whether your focus is brand awareness, audience engagement, or increasing conversions, knowing your objectives will guide you toward the type of influencers best suited for your strategy.
Next, analyze your target audience. Consider details such as age, location, interests, and online behavior. The goal is to identify influencers whose followers closely reflect your ideal customer profile, ensuring your message reaches the right people.
With your goals and audience defined, use an influencer discovery tool to refine your search. These tools let you filter by niche, engagement rate, follower count, platform, and more. This not only saves time but also helps uncover high-potential creators who might not appear through manual research.
Once you have a list of potential candidates, go beyond surface-level metrics. Review their content style, tone of voice, previous brand collaborations, and audience authenticity. This deeper analysis helps determine how well an influencer aligns with your brand values and campaign messaging.
After evaluating the data and content fit, shortlist your top choices. From there, you can begin outreach or use a platform that automates the selection and communication process, allowing you to move smoothly from discovery to execution.
By combining strategic clarity with the right discovery tools, you can consistently identify influencers who not only fit your brand but also strengthen your campaigns and drive real results.
Key Features of Hypefy’s Influencer Discovery Tool
Hypefy’s Influencer Discovery Tool is designed to simplify every step of finding and evaluating creators. It combines powerful search filters with AI-driven insights to help you identify the best influencers for your campaigns quickly and confidently.
Advanced Search Filters
Find the perfect match for your brand by filtering influencers based on niche, engagement rate, follower count, location, and audience demographics.
Authenticity and Quality Insights
Hypefy helps you identify genuine creators by analyzing audience authenticity, engagement consistency, and content quality. This ensures that your collaborations are built on trust and real influence.
Performance Analytics
Access detailed metrics on audience growth, engagement trends, and content performance to understand which influencers can deliver the best results for your goals.
Integrated Outreach and Management
Once you find your ideal creators, you can contact and manage them directly within Hypefy. The platform makes it easy to handle outreach, communication, and campaign coordination in one place.
Smart Reporting Dashboard
Track influencer performance, monitor campaign progress, and measure results through a clear, data-rich dashboard. Hypefy provides the insights you need to make informed decisions and improve future campaigns.
Never Again Spend Hours Finding the Right Influencers
Get matched to the right influencers for your brand instantly. Book a quick, personalized strategy session to get your matches today.
"The platform's data-driven approach allowed us to identify and collaborate with influencers who genuinely resonated with our brand and target audience. These influencers, through their authentic endorsements, have significantly amplified our brand presence and reinforced our reputation as a leading cosmetics provider."